Chapter 3: Methodology

1.

Description of the Study Approach

2.

Data-gathering Method and Database of Study

D.

Data Analysis

E.

Summary, Conclusions and Recommendations

Preliminary Bibliography

Active RFID, RTLS and sensor networks show strong potential for growth. (2009, January-

February). Ink World, 37.

Deal, W.F. III. (2004). RFID: A revolution in automatic data recognition. The Technology

Teacher, 63(7), 23.

Imperial Sugar implements RFID-enabled plastic pallets. (2007, October 25). Business Wire, 37.

Klarreich, E. (2007, May 5). Sensor sensibility: The mathematics of shapes is illuminating the structure of wireless sensor networks. Science News, 171(18), 282-283.

Landt, J. (2001). Shrouds of time: The history of RFID. Pittsburgh, PA: AIM Publications.

Secured digital to install RFID container and pallet tracking solution with fleet maintenance system. (2007, June 4). Business Wire, 37.

Visich, J.K., Li, S. & Khumawala, B.M. (2007). Enhancing product recovery value in closed-loop supply chains with RFID. Journal of Managerial Issues, 19(3), 436-437.

Proposed Topic No. 4:

"Using Customer Relationship Management Techniques to Improve Customer Service"

Outline:

A.

Chapter One: Introduction

1.

Statement...

(2002). The rise and fall and rise again of customer care. ABA Banking Journal,
94(8), 46-47.

Haley, F. (2008, February). Make relationships count: CRM software that works. Black Enterprise, 38(7), 60.

Shesbunoff, A. (1999). Winning CRM strategies. ABA Banking Journal, 91(10), 54.

Zingale, A. & Arndt, M. (2001). New economy emotion: Engaging customer passion with E-

CRM. Chichester, England: John Wiley & Sons.